Florida’s Historic Coast markets summer trips for families

By AI, Created 9:58 AM UTC, May 20, 2026, /AGP/ – St. Augustine, Ponte Vedra and The Beaches are pitching summer travel deals, family attractions and outdoor experiences across Florida’s Historic Coast. The campaign highlights lodging discounts, tours, museums, beaches and wildlife stops designed for multigenerational visitors.

Why it matters: - Florida’s Historic Coast is targeting summer travelers looking for trips that mix history, beach time and family activities. - The pitch centers on multigenerational travel, with offers meant to make longer stays more affordable. - Visitors can find the latest summer lodging, tour and attraction deals on the Summer Fun page.

What happened: - St. Augustine, Ponte Vedra & The Beaches unveiled a summer travel push for Florida’s Historic Coast. - The campaign highlights culture, connection and adventure for all ages as the school year ends and summer begins. - The destination spans historic St. Augustine, Ponte Vedra, Hastings, Elkton, St. Johns and 42 miles of Atlantic beaches.

The details: - Casa Monica Resort & Spa in downtown St. Augustine is offering savings on multi-night stays. - Casa Monica Resort & Spa guests can use a rooftop heated pool, hot tub, spa services and exclusive beach access with a complimentary shuttle and discounted rentals. - Bayfront Marin House is promoting “Summer INN-dependence” with weeknight rates starting at $250 and a full week stay for $1,776. - Bayfront Marin House cottages and suites include beach chairs, umbrellas, sand toys and complimentary homemade breakfast. - St. Augustine Free Walking Tours is offering complimentary morning tours at 10 a.m. to help visitors avoid peak heat. - The Tasting Tours’ Taste of St. Augustine includes a guided culinary experience with stops at local favorites and take-home treats. - First Coast Cart Tours offers historical and ghost tours in electric carts. - Old Town Trolley Tours now includes a real-time tracking app for easier city navigation. - The Black Raven Pirate Ship is offering the “Summer O’ Scallywags Family Adventure” with sword fights, cannon fire and interactive entertainment. - The St. Augustine Pirate & Treasure Museum adds hands-on exhibits that bring history to life. - Marineland Dolphin Adventure and the St. Augustine Alligator Farm Zoological Park are both Association of Zoos and Aquariums-accredited attractions. - Families can hunt for shark teeth at Mickler’s Landing or surf at A Street on St. Augustine Beach. - Visitor Information Centers are located at 10 Castillo Drive in St. Augustine, 200 Solana Rd. Suite B in Ponte Vedra Beach and 350 A1A Beach Blvd. at St. Johns County Beach Pier Park in St. Augustine Beach. - Advance travel information is available by calling 1-800-653-2489 or visiting the Visitors and Convention Bureau website.

Between the lines: - The summer campaign leans on a simple travel formula: one destination, multiple age groups, and a mix of culture, coastal recreation and convenience. - The lodging and attraction offers suggest the region is competing for longer stays, not just day trips. - The focus on morning tours, electric carts and app-based trolley tracking points to a visitor experience designed around summer heat and ease of movement.

What’s next: - Florida’s Historic Coast is directing travelers to its Summer Fun page for additional lodging deals. - The destination is also steering visitors to its social channels for updates, including Instagram, Facebook, Threads, LinkedIn, YouTube, TikTok and X. - Families planning summer trips can use the visitor centers and hotline to map out stays, tours and beach activities ahead of arrival.